Control your brand wherever consumers can find it. Access Local leverages patented processes, technology, and integrations to enable you to update once and publish across the industry’s largest network of maps, apps, voice assistants, search engines, event discovery sites, social networks, and directories.
At Access Local, we created an entirely new way for businesses to control their digital knowledge, from holiday hours and mapping directions to social media and special events, across the vast ecosystem of third-party services that make up our Knowledge Network. We integrate directly with publisher partners to ensure that the data you store in the Access Local Knowledge Manager is accurate everywhere consumers search.
The minute you go live with Access Local, our patented Match & Lock™ technology automatically scans, locates, and claims your existing business listings on services in the Knowledge Network. Built to support and preserve hard-earned local SEO, Access Local scans publishers' databases — rather than scraping their consumer-facing services — to find the listings you want to control. When we identify a match, we immediately lock that listing so no other data source can alter your information.
Once Access Local has matched, claimed, and locked your listings from being updated by any source other than you, we keep you in control at all times. Access Local ensures that any update you make in the Knowledge Manager automatically populates to your listings across the web. The two-way API integrations keep you updated on the status of your listings at all times, which you can view directly in the Access Local dashboard. They also power analytics to help you understand how your listings drive real business for your brand.
Openings. Closings. Name changes. New products. New agents. Event location changes. Holiday hours. Emergencies. There are a vast number of business circumstances that demand "day & date," real-time updates in order to keep customers informed. Access Local’s real-time update architecture ensures that the changes you make are communicated immediately in the platform and updated as fast as each service allows — in many cases, within seconds.
Via our direct integrations with the world’s top services in the Knowledge Network, you can rest assured that the data you store in the Access Local Knowledge Manager makes its way to consumers. But because your business isn't static, that data will change. With Access Local, there's no need to log in on a holiday to update your store hours. Changes to your digital knowledge — from holiday hours, to featured promotions, to social posts — can be scheduled to post automatically on the dates you desire. Access Local does the work for you so you can keep consumers informed and enjoy your holidays.
In an effort to improve data quality, certain sites allow consumers to suggest edits to business listings based on their real-world experiences. Unfortunately, suggestions from consumers aren’t always accurate. And if incorporated into your listings, incorrect data can confuse customers and cost you valuable SEO. Access Local’s Publisher Suggestions enables you to view suggested edits made by consumers on Google Maps, Facebook, and Yelp directly from your dashboard. Choose whether or not to incorporate these edits across your business listings.
With combined publisher-centric and proprietary data, Access Local Analytics gives you a comprehensive view of how consumers interact with your brand everywhere — and how that impacts your business. View how often your listings appear in search, how many people click from those search results to learn more, the terms for which your locations appear to consumers, and much more. Access Local’s direct integrations with publishers in the Knowledge Network give you full control over the URL that your listings drive to, so you can tie them back to the conversion metric of your choice.